Casio G-shock is famous for being the worldst toughest watch. The G-shock watch was born from the idea of creating a watch that was completely unbreakable. The first finished model was launched in 1983, designed by Casio engineer Kikuo Ibe, who wanted to break the stereotype, that a watch was as fragile as a piece of jewellry. Ibe's G-shock watch was the ultimate fusion between design and function - he had created a watch that pushed the standards of what was thought possible within the watch industry.
The story of Kikuo Ibe and the "unbreakable watch" began, when he dropped a pocketwatch, that he had inherited from his father. As a result of the pocket watch being dropped it broke, which was very distressing for Ibe, since it had a lot of sentimental value attcahed to it. He then wished for himself and others to never experience this kind of heart break over a broken watch ever again, and thus he deciced that he would create a new type of watch, that was completely unbreakable. It was to be based on what he called the triple 10 philosophy. With the triple 10 philosophy he meant that the watch would be waterproof down to 10 bar (100 meter), have a batterylife of at least 10 years, and most importantly, it would be able to survive a fall of 10 meter in height - so that no one who owned a G-shock watch would ever lose it, as he had with his father's pocket watch.
Official stockist of Casio G-shock
At Watchia.com we are an offial stockist of the Casio G-shock brand, which means that you are guaranteed a genuine Casio watch as well as the official service and guarantee connected to the brand.
Never give up!
It took years before Casio engineer Kikuo Ibe could present a succesfull design of "The Unbreakable Watch". Ibe had a "nver give up" attitude, which drove him to suceed, an attirude that is deepseated within the Casio brand. This attitude is also the reason why the brand continues to push the boundaries for what a watch should be, by always innovating and applying the newest technology. Today most G-shock watches are using energy from light to run, they contain GPS and Bluetooth technology as well as radiocontrol and more. That is why today the G-shock watch is not only known for its robust design, but also for its technology.
Exact time no matter where you are in world
Thanks to the innovative GPS hybrid technology, that combines an energy effective GPS and redio technology, the time is adjusted by two powerfull systems that help each other locate the precise time, no matter where you are in the world. The G-shock watch automatically receives radiosignals from the worlds respective regions and is able to show the exact time from Europe, North America, Japan, parts of Canada, Central America and China. In the regions where these signals cannot be picked up, the watch uses its GPS to recive signals from space. Naturally, the watch can also be set manually.
The G-shock watch was created at a time where the watch was still considered a fragile piece of jewellry. however, Casio engineer Kikuo Ibe dreamt of creating "The Unbreakable Watch", which became the catalyst for a new era in the world of watches. Even before this though, back in the 1970'ies, Casio was already a pioneering brand when it came to .
The first G-shock watch, the DW500 model, was introduced to the market in 1983. The model was the beginning of an enormous succes story, when Casio with its brand new G-shock models, became the international favourite among the urban youth. The shock proof G-shock watch, quickly became a world renowned symbol of robustness, innovation and multifunctionality. Finally watch enthusiats could keep on their watches on as they were skateboarding og driving on their BMX bikes. It was no longer a problem for the watch to fall from heights or to get bumps. No matter if the G-shock watch is used for daily life, for sports or for extreme outdoor activities, G-shock has always been the perfect and reliable companion for more than 35 years. The G-shock watch is worn by people, who as the brand, pushes the limits of what is possible.